Would you like a Coca-Cola with coffee? If you are one of those people who like to try different and exotic things, get ready.
The world’s most popular soft drink created a caffeinated drink, perfect for those who hate having to decide.
First things first, what does it taste like? It has a fresh flavor, an unmistakable aroma of the coffee, and some subtle nuances of caramel.
“We have done a lot of research to arrive at a well-balanced taste, inspired by espresso coffee, characteristic of one of the most traditional and favorite ways of preparing coffee in the world”,
- caffeinated drink
- despite not having sugar
- 70 calories
- 5 varieties
comment its creators.
This flavor of Coca-Cola was introduced as a limited edition last year and could be purchased from vending machines in southern Japan.
At the time, this drink was all the rage and was very successful. It was so well received that this year they decided to launch it throughout the Asian country for sale in supermarkets.
“The Japanese consumer reacts very quickly to trends and loves to try new things,” said Khalil Younes, Executive Vice President of Marketing and New Business for Coca-Cola in Japan.
Those who have tried it mention that the flavor is similar to Coca-Cola Vanilla, while some are surprised that when they smell it, its aroma is not coffee but only that of the traditional drink.
An invention with history
Coca-Cola introduced Blāk more than 10 years ago, a coffee-flavored soft drink that not only had the flavor but also shared the aroma and even a sensation similar to that of the typical foam of this drink.
It was available from mid-2006 to 2008 in countries such as France, Canada, the Czech Republic, Lithuania, Slovenia, and the United States, with the difference that the European and Canadian versions were made with sugar and the American version used corn syrup as a sweetener.
Previously, between 1994 and 1996, Pepsi created a drink called “Pepsi Kona“, a coffee-flavored cola, whose name referred to a coffee maker model.